Viktor&Rolf Mariage

The Viktor&Rolf Mariage collection, in partnership with Justin Alexander, represents Viktor&Rolf’s artistic interpretation of luxury bridalwear, adhering to the three key brand pillars: Unexpected Elegance, Conceptual Glamour, and Provocative Couture. Utilizing the French pronunciation of ‘Mariage,’ the collection name pays homage to the brands’ Parisian fashion home whilst highlighting Viktor&Rolf’s deeply rooted fashion heritage as an Haute Couture Maison. Leveraging Justin Alexander’s decades of bridal industry expertise, the Viktor&Rolf Mariage collection includes a range of original styles highlighting sculptural and outspoken elements. The range, characterized with its striking detailing and voluminous tulle creations, features Viktor&Rolf’s iconic bow signature and opulent handcrafted embroideries, creating a romantic collection of classic and feminine designs with a surreal twist.