Spring/Summer 2018 Collection Launch

Brides are about to be starry-eyed. Today, we launch the Spring/Summer 2018 collections for Justin Alexander, Signature, Lillian West, Sincerity, and Sweetheart. The collections are now live on our website.


Justin AlexanderThe Justin Alexander Spring/Summer 2018 collection starts with a fresh take on 1950s and 1960s silhouettes. Modern clean styles, illusion bodices, matte lace, and daring black accents are subtle yet striking details that make any bride walking down the aisle shine. The classic bride will adore the tonal beadwork and rich fabrics of this collection, featuring crepe, matte mikado, jacquard, and buttery satin.


Justin Alexander SignatureThe Justin Alexander Signature Spring/Summer 2018 collection blends dramatic beadwork and modern clean styles. Inspired by the Art Nouveau period, this collection features unique beading and embroideries that follow the curved lines of plants and flowers. The elegant bride looking to turn heads as she enters the room will be captivated by the dramatic silhouettes, architectural styling, couture seaming, and subtle twists of this collection.

Lillian WestSpring/Summer 2018 is the most boho chic collection for Lillian West yet. From hand-placed lace and bell sleeves to floral prints and flowy skirts, this collection sets the bar for trendy, romantic styles that are stunning yet comfortable to wear. The whimsical bride will adore the soft fabrications, light detailing, and effortless beauty of this collection.

SincerityThe Sincerity Spring 2018 collection introduces two new stunning colors: Misty Rose and Lavender Blush. Tulle and organza skirts with hem lace, horsehair and appliques offer a classic, romantic look. The traditional bride will be enchanted with the princess-inspired gracefulness and figure-flattering silhouettes of this collection.

SweetheartThe Sweetheart Spring 2018 collection blends all of the best in bridal right now – modern clean, skirt interest, deep-V necklines, and illusion cut-outs. The bride seeking on-trend styles at a great value will adore the fun and flirty silhouettes and charming details of this collection.